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How To Optimize For AI Search: A Guide For Start-Ups & SMEs
With AI Overviews, Perplexity, ChatGPT, and Claude reshaping search, your content strategy can no longer be just about SERPs.
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SEO Isn’t Dead; But The Open Web Is, And Google’s Responsible
The death of SEO has been greatly exaggerated. If you move in the same circles as me online, it’s all anyone seems to talk about right now. But SEO is not dead. Not for the vast majority of brands and businesses selling products or services online. Things have changed. No question. Google’s SERPs have never…
